by J. Hanson

Lacking the colonial charms of Granada and the ocean views of San Juan del Sur, Managua is well off the tourist trail where expatriate entrepreneurs tend to set up shop.  Located atop a cluster of geological fault lines and consisting of a confusing maze of nameless streets and addresses that often begin with “de donde fue…”  (referring to a landmark that no longer exists, and was possibly destroyed in the 1972 earthquake), Managua is like no other city in the world.   

The sprawling capital city is home to over one million Nicaraguans, and a sizable chunk of the foreign expatriate residents who work for embassies, development cooperation agencies, and non-governmental organizations.  It’s also the country’s nerve center for government, commerce, finance, media, international relations, and higher education.  In short, Managua contains some deep pockets and cosmopolitan consumers eager for new options, presenting a ripening opportunity for entrepreneurs in the dining and entertainment business.  What does it take to make it in the big city, especially as a foreigner?  Three expatriate owner-operators of successful small businesses – a bar and two restaurants – share their experiences, insights and advice.